3 reasons for to have its own corporate video the hottest new tool in human resources, corporate video, has two thumbs up of the human resources professionals who have learned to apply it in a more creative manner. And with technological advances, most small businesses can pay and benefit from the creation of a professional video. Traditionally used for training purposes and produced only by the wealthiest corporations, corporate videos have become a tool used by a wide range of industries increasingly convinced of its importance. Companies of all sizes use these videos for guidelines to employees, continuous training, and communication of corporate messaging, everything dynamic and entertaining way. Filed under: Southwest Airlines. For example, a corporate video can demonstrate how new employees must fill out forms, can deliver a message of motivation or can cover procedures that explain what to do in case fire or other emergency. These creative uses of video get to take advantage of the impact on the environment.

With a script well written, trained actors and sound or appropriate music, videos can convey the emotion and urgency. You can get far superior to a note or talking head response. Professional videos use elements such as graphics, voice-overs, and the camera zooms in to make the presentation more lively and attractive. A corporate video can assume many different faces that fit with the needs of the organization. A company with multiple locations or great force, traveling sales could use video to reach all employees. The corporate headquarters of a large Bank, for example, can send a video to a Bank Manager to share with staff at his Office or at Headquarters can publish on the Internet, where an employee has access to listen to it or that can improve online training. The videos are applicable to a wide range of needs, including the following: Communication in multiple languages.