The move on the Magento shop solution be allows renewed about 60 online stores of the publishing house a uniform and simple ordering process for journal subscriptions and more shipping goods such as books, merchandising and digital products in the shops around 60 titles of the Hamburg publishing group including GEO.de, Eltern.de or stern.de. The use of many standard features of the new shop system was most important for our decision us”explains Jan Gebert, advertising online in the DPV, special solutions should be avoided wherever possible. With a total of 60 shops, which successively on a new system be changed, we must think especially of efficiency. Magento meets here our demands.” Looking for a solution was to pursue future customized shop solutions based on a single technical platform for all stores. We have compared the respective properties of different shop systems at product level”, so Dr. Ralph Dombrowski, Manager CRM systems at Gruner + year. “Mainly because of the good configurability of the Enterprise Edition Magento seemed the appropriate solution and visions us as the first German enterprise partners the best choice as converter.” “Standardization is expressly required: Magento as an extensible platform we needed an extensible and cost-effective platform”, so Dombrowski, because open source is offered.
The new system must be adaptable to more stores. And the exchange of data between our internal system KIMBA and Magento work through Web services interfaces smoothly.”the previous separation of subscription and Web shops will be replaced visions platform simplifies integration into the existing Web pages or as a stand alone shop using a Magento enterprise”, explains Alexander Ringsdorff, visions Managing Director. Successively to the shops by GEO.de, Eltern.de, stern.de and other titles from Gruner + change year on the Magento platform. During the project phase, especially the concept of the new was “Infrastructure together with Gruner + year and his sales team of the DPV in focus, to ensure the scalability”, explains Ringsdorff. The adjustments for the respective clients completed gradually.
Thanks to the multitenancy of Magento developments can subsequently used shop across and through a unified platform manageable maintained the maintenance.” More information: Contact DPV/Jan Gebert on the DPV of the DPV German press distribution covers of direct and retail marketing, digital marketing and the import and export of media products all facets as a full service acquisition for its publishing customers. More than 500 employees in the companies from 15 companies serve a gross market sales to Copypreisen of over 1.1 billion euros in Poland and abroad. Magento Magento is the fastest growing open-source E-commerce-system worldwide with 1.5 million downloads in less than two years. Specifically aimed at the needs of large Customized online retailer, Magento is also available in a commercial Enterprise Edition. The manufacturer of Varien designed E-commerce solutions in the United States since 2001 and has been released after two years of development in April 2008 for the first time for productive use Magento. Visions of the Hannover Magento Agency of visions has long-standing international E-commerce experience and has focused since January 2008 on Magento platform. In addition to Magento consultancy, training and workshops, visions offers individual Magento solutions with access to local ERP, warehouse management and financial accounting. As first German Magento enterprise partner visions supports the development of Magento since the first beta versions and has implemented already demanding projects for leading E-Commerce traders such as Jack Wolfskin and Mydeco.