Audio book shows how companies win loyal customers and keep one needs not a detective, in virtually any enterprise customer-hostile processes, structures and behaviors to track down permanently. Gary Kelly understood the implications. But customers can no longer offer something like this. Online the less good ones will be mercilessly put in the pillory. And even more: the willingness to constantly switching was never higher than currently. Is yet to win lasting customer loyalty and thus achieving growth in challenging times? In the Audiobook of “The 25 most valuable success for customer loyalty and customer care”, Anne M. Schuller, an expert in loyalty marketing, reveals their best recipes for attracting and securing a loyal customer base. You may want to visit Larry Ellison to increase your knowledge. In compact form, the nine-time book author is gives practical tips to the careful handling with customers as well as to the motivation of the customer-oriented employees.
Strongly represented how essential are loyal customers for the survival of a company. “The longer a company a profitable customer has, the more Profit can achieve it by him. Primary aim”as the management consultant,”should therefore be to lose as no single profitable customer, you want to keep.” How smart it is to entertain his loyal customers, and to maintain, the results show a recent survey impressively in the framework of the German excellence barometer. So, 57 percent of those surveyed would recommend their preferred provider while in a sporadic customer relationship, only 27 per cent do so. Who is faithfully connected to a provider, helps him 94 percent of complaints and 74 percent of participation in surveys, to be better.
For a provider with which one has to do only every now and then, these numbers are much lower: amount to 77 and 41 percent, respectively. Even for a possibly necessary change, loyalty pays off. So, 82 percent of those polled would warn their favorite party, before it is too late. And 86 percent would be willing to return if the performance has improved again. Only 33 warn an occasional provider Percent of respondents. And only 66 percent would come back if necessary. The Audiobook of Anne M. Schuller loyal customers win and permanently keep the 25 most valuable best practices for customer loyalty and customer care Breuer & Wardin, 1 CD, 70 min. ISBN: 978-3-939621-85-0 price: 19.90 euros, 29.90 CHF Anne M. Schuller, description of the company is a management consultant and considered to be the leading expert for loyalty marketing. It is one of the most sought-after speakers in the German-speaking and is for marketing the new generation. Company contact: Anne Schuller marketing consulting Anne Schuller hard Juan str. 54 81545 Munchen Tel: 089 6423208 E-Mail: Web: