BGH calls for real-time updating of prices in price comparisons and price a dealer advertises its products in price, must comply with the specified prices always up-to-date. Responsibility for this rests with the dealer. The price shown in the price is outdated, the dealer due to misleading advertising cannot be prosecuted. The German Federal Supreme Court recently in a ruling decided that. In the present case, a trader had advertised an espresso machine for 550 euros and raised the price then to 587 euros. On his own website, he had immediately changed the price and promptly informs the operator of the price search engine. The refresh of the price in the price search engine was however until three hours later. The ranking of the displayed products in price depends on the price. A product appears with a low price before a product with a higher price tag. The defendant trader stood with his no longer current offer for the espresso machine thus also after the Price increase still ranked the price search engine. Here was misleading advertising for a different dealer who uses this price, and he sued for injunctive relief and damages. The Berlin State Court dismissed this complaint in the first instance, in the second instance was granted the request in its entirety. The Federal Supreme Court has now rejected the revision of the defendant with the above judgment. A price search engine users can expect therefore that the local information corresponds to the currently up-to-date. Despite the hint that all information without guarantee be mislead is a price increase not to be detected. Because the BGH ruling of price comparisons is high technical requirements and the judgment is not immediately feasible, price comparisons such as ciao.de, idealo, pricerunner.de, or indicate their users possible price increases. Dealers should switch until the prices of their products, however, if the update in the used price search engine is actually done.
Recent Posts
Recent Comments
Archives
- February 2025
- January 2025
- December 2024
- November 2024
- October 2024
- September 2024
- September 2023
- January 2022
- December 2021
- November 2021
- October 2021
- September 2021
- August 2021
- July 2021
- November 2020
- October 2020
- September 2020
- August 2020
- July 2020
- June 2020
- May 2020
- April 2020
- March 2020
- February 2020
- January 2020
- December 2019
- November 2019
- October 2019
- September 2019
- August 2019
- July 2019
- June 2019
- May 2019
- April 2019
- March 2019
- February 2019
- January 2019
- December 2018
- November 2018
- October 2018
- September 2018
- August 2018
- July 2018
- June 2018
- May 2018
- April 2018
- March 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- March 2017
- February 2017
- January 2017
- November 2016
- September 2016
- August 2016
- July 2016
- June 2016
- May 2016
- April 2016
- March 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- February 2012
- January 2012
- December 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
Categories
© 2025 Stock Investing Coach - Theme by Ritesh Sanap
Comments are closed.